Local Service Ads (LSA) – Powered by Google, Managed by Mor Social

Get seen by real customers in your area—with guaranteed results.

Local Service Ads (LSAs) are a powerful tool from Google that connects your business directly with high-intent local customers through calls or lead forms—and best of all, you only pay for real results. That means you’re not paying for clicks or impressions, just actual leads.

Why LSAs Matter for Local Businesses

When potential customers search for services in your area (like "plumber near me" or "AC repair in [your city]"), LSAs put your business at the top of Google—with a Google Guarantee badge that builds instant trust. You’ll appear above traditional ads, and customers can call or message you directly.

What Mor Social Does for You

We’re not just running your ads—we become your in-house team, fully managing your Local Service Ad account from start to finish. Here's what we handle:

• Initial Setup:
  • If you don’t have a Google Business Profile, we’ll create and verify it for you.
  • We’ll help you qualify for the Google Guarantee badge, which builds trust and increases leads.
  • Assist with any required documents like business licenses and insurance based on your industry.
• Smart Strategy:
  • During our kickoff call or Zoom meeting, we’ll ask:
    • What city or zip code do you want to target?
    • What services do you want to promote?
    • How many calls per day can you handle?
    • Have you used LSAs before? What worked or didn’t?
  • Based on your answers and budget, we’ll tailor your campaign for maximum results.
• Ongoing Management:
  • Our team monitors all incoming leads to ensure accuracy—if a lead isn’t your target client, we’ll fight to get you a refund from Google.
  • We’ll track your close rate, give you tips to close more deals, and adjust targeting if needed.
  • You’ll get monthly performance reviews and real-time access to your lead dashboard.
• You Just Take the Calls:
  • We handle all the backend work, so you can focus on your business.
  • Turn your ad on or off anytime—if you’re too busy to take more calls, just pause it.

What It Costs

• No monthly contract – this is a month-to-month service.
• One-time setup fee to get your account created, verified, and optimized.
• You’ll only pay our $265 management fee after you start seeing results.
• Ad spend is set by Google, based on your city and industry, and you’ll always know the cost per lead before launch.

Results Take Time – But They're Worth It

LSAs are powerful, but they're not instant. It may take up to 45 days to start seeing steady results. Once the momentum builds, the leads start flowing in.

Ready to Get Started?

Let Mor Social be your trusted in-house marketing team. We'll do the prep work, set everything up, monitor and optimize every lead, and help you turn calls into clients—while you focus on what you do best.

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